Since its release on May 27, 2003, WordPress has become a household name that people with little knowledge of websites will have heard of.
When developers Matt Mullenweg and Mike Little set out to create a fork for the content management system ‘b2/cafelog’ in 2003, their brainchild was a blogging platform called WordPress.
Seventeen years later, WordPress is used by 38% of all websites on the internet and holds a CMS market share of 63.6%.
While starting out as a platform for people to host their blogs on, WordPress has since evolved into what has been described by many users as a ‘factory for web pages.’
A multitude of different types of site can be hosted on WordPress, its adaptability meaning it is likely to be suitable for your business.
You can host forums, social networks, online stores, mailing list sites and more on WordPress; all you need to get started is a web domain and hosting.
Most web hosts, including Hostinger – our favourite web hosting company of May 2020 – have WordPress as a ‘one click install’ application on their control panel.
In fact, if your site is solely going to be a WordPress blog, you don’t even need those as a prerequisite. If you upgrade to one of WordPress’ paid plans, you can get your own domain and upgraded hosting from them. For anything bigger than a simple blog, though, we recommend getting your domain and hosting first.
If you upgrade to one of their paid plan, WordPress also offers a facility for you to pay extra for your own G-Suite account, which is tied into your WordPress website. This means you can manage your company emails, share documents with colleagues and much more.
But for standard use, such as a small blog, WordPress is totally free and you can create multiple websites with one account. It’s easy to learn how to use, too. A lot of the sections are quite self-explanatory, with easy labels such as ‘Posts’, ‘Pages’, ‘Themes’ and ‘Customise’.
If you’re in doubt, though, the internet is your friend. Because WordPress is such a large platform used across the globe, there are thousands of people online who have uploaded an array of how-to guides and helpful tricks so you can advance on your WordPress journey.
To use WordPress, you don’t need any prior knowledge of programming languages like PHP, HTML or CSS. This is great for small businesses, as it means you can save a great deal in costs. You won’t need to hire a developer to build you a website and you can maintain it yourself. It removes the long and tiresome back-and-forth with a developer if you need to update your site to give new information to your customers.
In terms of building your website itself, you have everything you need in one place. WordPress offers thousands of different templates, which they call ‘Themes’, many of which are available for free. No matter how fussy you are about design, there’s almost certainly one theme that will catch your eye.
Each theme is customisable too. You can change a host of different style components, from your logo to the colour of your text and much more. You can easily change your theme too, and all of your content will transfer across seamlessly. One or two things may need adjusting due to how different themes are laid out, but that shouldn’t take too much work.
Virtually all of the WordPress themes are dynamic, which means they look great on mobile phones and tablets as well as laptops and desktop computers. You can also add widgets into your pages, such as social media buttons, photo galleries, sidebars and more.
WordPress also allows you to install plugins to your website. These are essentially downloadable add-ons, mostly from third parties, which perform features that WordPress can’t do on its own. These range from SEO boosters and contact forms to security enhancers and advanced analytics.
As with almost every service on the internet, WordPress can have its disadvantages. It could be too simplistic for advanced users; complex modifications require PHP, while HTML and CSS are required to edit the graphical interface of your website beyond the standard templates.
So while the platform does have its disadvantages, we at Webhost Crunch believe the advantages far outweigh them and that WordPress is a fantastic option for your business. It’s easy to use, requires no knowledge of coding and is highly customisable to help you build the website you need for your business.